Fracture Club is led by Grace Nie, Founder and first-year MBA student at Kellogg, who previously worked at BCG advising leading retailers and distributors in the U.S. and APAC on merchandising strategy and transformation.

Leah Li, co-founder, is a graduate student majoring in Integrated Marketing Communications at Northwestern University with focuses on Branding, Consumer Insight, and Analytics. Yanni He, co-founder, is a SCAD graduate with an MA in Visual Effects and a 3D Artist who has worked on commercials for global brands, animations for digital creators, and agency-driven motion projects.